ASPR TRACIE Resource Spotlight: Lessons Learned in Health Care Communications

This article is based on a roundtable ASPR TRACIE hosted in April 2023 which featured speakers representing a wide range of health care partners and jurisdiction types (national, large/urban, regional, and rural/tribal). Topics included channels used for outreach and continued engagement, strategies for reaching different community and cultural groups, tracking and countering rumors, and working with partners to create complementary messaging.