The Department of Health and Human Services’ public education campaign, We Can Do This, recently launched the Pediatricians and Family Physicians Toolkit to help physicians increase confidence in and uptake of COVID-19 vaccines among their patients and in the communities they serve. Developed in partnership with the American Academy of Pediatrics, the toolkit includes information from the Centers for Disease Control and Prevention (CDC) and new, culturally tailored materials. Toolkit contents include a sample letter to parents, pediatrician talking points, and posters and flyers for offices and waiting rooms, as well as social media posts and sample text messages. In addition to the new toolkit, HHS has released a new public service announcement in English and Spanish on the new vaccine authorization for children 6 months and older. Additional resources about the new authorization can be found on the We Can Do This website.